Bachelor of Business (Marketing)
Torrens University Australia
CRICOS provider number: 03389E TEQSA provider ID: PRV12209
Courses included
This course has been cancelled
About
The Bachelor of Business (Marketing) builds a strong business foundation while you learn key knowledge in marketing theories and practice. You will develop business skills to engage and influence customers, build brand loyalty and execute strategic marketing Campaigns. This course examines the role that marketing plays in the success of contemporary organisations and explores industry trends, responsibilities, needs and opportunities.
This degree has been developed in consultation with the Australian Marketing Institute (AMI) to ensure you’re taught the most relevant and up to date information.Learning outcomes:
- Understand the concept of influence and use it to create unforgettable engagement.
- Develop brand loyalty by creating a connection with the customer.
- Build exciting and strategic campaigns to catch consumers’ eyes.
- Incorporate industry trends, needs and opportunities into masterful marketing.
Note: This course is also available at our Adelaide, Brisbane and Melbourne campuses. Flexible study options are available including On-campus, Online or a Hybrid of both.
Areas of study
Agile business analysis, brand and project management, consumer behaviour, ethics and sustainability, integrated marketing communications, marketing and audience research, marketing in digital era.
Career opportunities
Assistant product manager, marketing coordinator, sales manager, social media specialist.
Practical experience
Placement of the students with an endorsed host organisation(s) that provide a valuable resource for you to develop hands-on practical experience to ensure you graduate confident and job ready.
A key task will be the completion of a reflective journal covering the experience and the identification and analysis of key learning outcomes.
Work placement hours: 300 hours
Fees and charges
Students pay the full cost of domestic fee-paying (DFEE) courses. Scholarships and FEE-HELP loans are available. Current Torrens University fee information.
Essential requirements for admission
Year 12 qualification: Applicants must have completed Year 12 or equivalent.
Admission criteria
ATAR is not a requirement. Applicants must have completed Year 12 or equivalent.
All Applicants
Refer to the Torrens University general admission criteria.
Student profile
Visit the Torrens University website.
Further information
View all details of this course on the Torrens University website.
Torrens University Australia degrees
The academic content of all programs is subject to routine review.
ATAR profile
ATAR-based offers only (semester 1, 2023)
Use all ATAR profile data as a guide only; it provides a broad overview of the ATARs and selection ranks of previous Year 12 students admitted into that course. ATARs and selection ranks required for entry in 2024 may be different. If you are unsure about including a course among your preferences, contact the relevant institution.
- This ATAR profile table is in line with Commonwealth Government transparency requirements. It is based on offers to recent school leavers (ie completed Year 12 in the last 2 years) who were selected solely or partly on their ATAR. Note that some institutions further differentiate this information on their websites.
- The ATAR values exclude any adjustment factors.
- The selection ranks include the ATAR and any adjustment factors.
Abbreviations
– = data is not available.<5 = less than 5 ATAR-based offers were made.
N/A = no offers were made on the basis of ATAR.
NC = new course
NP = Not provided by institution
NR = No reportable profile
NS = No Semester 1 offers
NN = Unavailable (other)
NO = Entry on other criteria
Student profile
Course updates
Courses are added and cancelled throughout the admissions year and course details are subject to change. Check the UAC course search regularly.
Domestic fee-paying (DFEE) courses
Domestic fee-paying (DFEE) courses typically cost you more than equivalent Commonwealth-supported place (CSP) courses – read about university course costs.
Many courses are also offered at other campuses throughout Australia. Explore other Torrens University course options.