Bachelor of Journalism/Bachelor of Business

Analyse and interpret economic theories and critical commercial information as you learn to engage your audience with well-crafted stories when you study business and journalism at UOW. By combining a Bachelor of Journalism with a Bachelor of Business, you will learn to present information and develop compelling, business-based news stories to a range of different audiences. Through practice-based subjects and your own research, you will gain a broader understanding of the world through a commercial lens.

How does modern journalism embrace and leverage converging media? How can engaging storytelling support businesses to thrive? On completion of this double degree, you will be able to answer these questions and more as you enter careers within large or small corporate and media organisations.

You'll benefit by learning from recognised and passionate leaders in their fields. You will learn core fundamentals across practical and theoretical subjects in the first year of your double degree before deciding which major disciplines and minor subject areas to focus on from the second year.

You'll be immersed in practical, hands-on learning as part of the UOWTV Multimedia student newsroom, and produce coverage for its website, YouTube channel and social media platforms. You will have real deadlines and will engage with the community and industry as you explore and innovate within journalism’s changing environment, including podcasting, data journalism and immersive video.

Throughout this double degree, you will gain hands-on experience, make meaningful professional connections and gain real-world experience through the opportunity to participate in the Business Internship program.      

Areas of study

Bachelor of Journalism: Broadcast journalism, photojournalism, print journalism, web-based journalism. Bachelor of Business: Accountancy, business law, economics, finance, financial planning, human resource management, international business, management, marketing, public relations, supply chain management, sustainable business.

Career opportunities

Bachelor of Journalism: Print/television/radio/photo/online journalist, producer, researcher, communication specialist, editor, writer, copywriter, media adviser, careers in public relations and advertising. Bachelor of Business: Accountant, advertising executive, analyst, auditor, banker, brand/product manager, business adviser, economist, event manager, exporter/importer, financial controller, fund manager, HR manager consultant, insurance broker, market researcher, WH&S officer, policy adviser, public relations coordinator, stockbroker, supply chain manager.

Professional recognition

Bachelor of Business: The University of Wollongong has been awarded with the prestigious Association to Advance Collegiate Schools of Business (AACSB International) accreditation. Being accredited by AACSB is public recognition that we are among the world’s top 5% of business schools. Majors are recognised by the relevant peak professional bodies in Australia and overseas: Accountancy major: Graduates are eligible for membership of CPA Australia, Chartered Accountants ANZ, the Institute of Public Accountants, and the Association of Chartered Certified Accountants. Finance major: This course has been accepted into the CFA Institute Affiliation Program. Graduates are eligible to apply for membership of the Financial Services Institute of Australasia. Financial planning major: Approved by the national Financial Adviser Standards and Ethics Authority. Graduates of the program are also eligible for entry into the CERTIFIED FINANCIAL PLANNER® Certification Program offered by the Financial Planning Association. Human resource management major: Accredited by the Australian Human Resources Institute. Marketing major: Graduates may be eligible to apply for membership of the Australian Marketing Institute and the Australian Market and Social Research Society and The Communication Council. Public relations major: Graduates may be eligible to apply for membership of the Public Relations Institute of Australia. Supply chain management major: Graduates may be eligible for membership of the Supply Chain & Logistics Association of Australia and the Logistics & Supply Chain Management Society Singapore.

Practical experience

Bachelor of Journalism: Students are part of the UOWTV Multimedia student newsroom, and produce coverage for its website, YouTube channel and social media platforms. Students can also undertake internships as part of the degree and will graduate with a portfolio of work that you can present to future employers and clients.
Bachelor of Business: Optional internship with credit.

Honours

Available as an additional year of study to meritorious students.

Fees and charges

Refer to University of Wollongong current fee information.