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Bachelor of Applied Business (Marketing)

Torrens University Australia

CRICOS provider number: 03389E TEQSA provider ID: PRV12209

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About

The Bachelor of Applied Business (Marketing) is designed to foster graduates ready to enter the workforce with the skills and understanding required to add value to their employer from day one, rather than being able to simply complete tasks.

The Bachelor of Applied Business (Marketing) provides a balance between the traditional fundamentals of core topics – ensuring the ‘why’ of such topics is understood – as well as education into how these topics have evolved over time into their current modern conception.

This course is offered in partnership with Ducere Global Business School.

Learning outcomes:

  • Develop compelling brands and rapid rebranding strategies.
  • Identify growth opportunities in relevant markets and take advantage of them.
  • Create exciting and strategic marketing campaigns to catch consumers’ eyes.
  • Incorporate industry trends, needs and opportunities into your marketing.

Areas of study

Advanced digital marketing, design thinking for business, entrepreneurship and project management, fundamentals of management, managerial communication, marketing, market research, product management.

Career opportunities

Marketing manager, market analyst, social media specialist.

Fees and charges

Students pay the full cost of domestic fee-paying (DFEE) courses. Scholarships and FEE-HELP loans are available. Current Torrens University fee information.

Essential requirements for admission

Year 12 qualification: Applicants must have completed Year 12 or equivalent.

Admission criteria

Refer to the Torrens University general admission criteria.

Applicants with recent secondary education

ATAR: ATAR is not a requirement. Applicants must have completed Year 12 or equivalent.

Refer to the Torrens University general admission criteria.

Applicants with higher education study

Refer to the Torrens University general admission criteria.

Applicants with vocational education and training (VET) study

Refer to the Torrens University general admission criteria.

Student profile

Visit the Torrens University website.

Further information

View all details of this course on the Torrens University website.

ATAR profile

ATAR-based offers only (semester 1, 2023)

Use all ATAR profile data as a guide only; it provides a broad overview of the ATARs and selection ranks of previous Year 12 students admitted into that course. ATARs and selection ranks required for entry in 2024 may be different. If you are unsure about including a course among your preferences, contact the relevant institution.

  1. This ATAR profile table is in line with Commonwealth Government transparency requirements. It is based on offers to recent school leavers (ie completed Year 12 in the last 2 years) who were selected solely or partly on their ATAR. Note that some institutions further differentiate this information on their websites.
  2. The ATAR values exclude any adjustment factors.
  3. The selection ranks include the ATAR and any adjustment factors.

Abbreviations

– = data is not available.
<5 = less than 5 ATAR-based offers were made.
N/A = no offers were made on the basis of ATAR.
NC = new course
NP = Not provided by institution
NR = No reportable profile
NS = No Semester 1 offers
NN = Unavailable (other)
NO = Entry on other criteria

Student profile

Course updates
Courses are added and cancelled throughout the admissions year and course details are subject to change. Check the UAC course search regularly.

Domestic fee-paying (DFEE) courses
Domestic fee-paying (DFEE) courses typically cost you more than equivalent Commonwealth-supported place (CSP) courses – read about university course costs.

Melbourne, Adelaide and Brisbane campuses
Many courses are also offered at other campuses throughout Australia. Explore other Torrens University course options.